Wednesday, November 28, 2012

Local bookseller observes positive reading habits of 'Facebook generation'

The Facebook generation is reading strong according to a recent survey, and a local bookseller said he has observed part of the trend in a Memphis bookstore.

"I've been a bookseller for 35 years. Publishers have been speaking directly to that demographic recently and that's nothing but good," said The Booksellers at Laurelwood manager Eddie Burton.

According to the report from Pew Research Center, 8 in 10 Americans between the ages of 16 and 30 have read a book in the past year. That's compared to about 7 in 10 adults in general.

Of the the younger adults surveyed some 75 percent read a print book, 19 percent read an e-book and 11 percent listened to an audiobook.

Among Americans who read e-books, those under the age of 30 are more likely to read their e-books on a cell phone or computer than on an e-book reader.

The Memphis Public Library offers hundreds of e-book checkouts in their digital media collection.

The collection allows you to read e-books on ipads, kindles, smartphones and other devices.

Frequent user Kristin Huntley said she loves the digital services that the library offers, and finds it easy to use.

"I love how easily accessible it is. They have also added many more popular titles and authors, such as Dave Eggers," said Huntley.

Burton said he can agree that e-readers contribute to this demographic reading more, since it can be accessed anywhere.

He said since publishers are releasing books like The Hunger Games, Harry Potter, Twilight and Matched that are directed to this demographic, young Americans are more likely to keep reading.

"10 or 15 years ago you had intermediate books or classics to chose from," said Burton.

However, Burton said he has observed more classic books being purchased by this age group.

He said it's hard to differentiate what is being bought for class requirements or for recreational reading.

"I like to think more and more enjoy great literature," said Burton.

When talking about his daughters - who are in the lower part of this demographic - Burton believes that they are talking about books on Facebook, and that other young Americans discuss books on social media too. Which also contributes to more young adults and teenagers reading nationwide.

Source: http://downtown.wmctv.com/news/arts-culture/88351-local-bookseller-observes-positive-reading-habits-facebook-generation

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